Figure 8 Creative
writing for Figure 8 website
art direction:
Christy Zilka

The Figure 8 team needed a website experience that was clean, straightforward, and to the point, without feeling terse or ungracious. A prevailing altruism and passion for design. We carefully chose words and clearly defined terms to make sure to say exactly what needs to be said, and nothing more. This tone reflects their approach to design, and creates a cohesive digital experience.

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