new book, same great face.

thomas e. mccracken

content & seo

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advertising & campaigns

branding & marketing

content & seo •

shed rainsummer 24 > presentbranding, advertising, marketing, and content creation

parker studiosummer 15 > summer 24 (gig-based)brand identity and copy for web, email, social, and print

google
fall 21 > spring 23brand and product messaging for web, email, app, and social

adidassummer 18 > spring 20writing for seo content, web, email, paid social, and app

youtubespring 21 & 22authoring annual impact report for digital and print, plus executive summary two-pager

sparkloft mediaspring 20 > winter 20social, web, print, and vsl

summer 17 > summer 20

researching & writing for blog series

alder & co.summer 15 > spring 24 (gig-based)branding, advertising, marketing, and content creation for clean-energy tech brands

summer 16 > spring 18campaign messaging, signature series storytelling, and email and web copy

eleusis wellness

spring 2018brand tagline concepting, brand voice development, and web copy

salt & strawsummer 15 > spring 16crafting flavor stories for print and digital

umpqua bankspring 17 > summer 18concepting and writing brand and campaign messaging

gerber gearfall 15 > summer 18concepting and writing branded content for promotional campaigns and blog

columbia sportswear co.summer 15 > spring 17campaign messaging and product detail copy for columbia, sorel, and mountain hardwear

bob's red millspring 16 > spring 17podcast scripts, preroll ads, campaign landing page, new product pitch kits, and more

arc'teryxsummer 2015concepting and writing for brand experience in flagship store at piccadilly circus, london

grovemade
spring 14 & spring 16
campaign concepting, web copy, blog content

islands of brilliancefall 2015feature-length article on a non-profit org new to portland

oregon lands at workfall 15 > winter 15research and writing for case study series

intel insidespring 15interview articles highlighting the talented people that make intel tick

intel small bizspring 2014writing headline and subhead combos for b2b campaign

sierra designssummer 2014writing point of purchase messaging for spring 15 apparel

baby jenssummer 2014concepting (the creative kind) and writing; helping a friend announce fatherhood

let's connect. together we'll discover what great storytelling could do for you.

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