new book, same great face.

thomas e. mccracken

advertising & campaigns

filter by category:

advertising & campaigns •

branding & marketing

shed rainsummer 24 > presentbranding, advertising, marketing, and content creation

parker studiosummer 15 > summer 24 (gig-based)brand identity and copy for web, email, social, and print

google
fall 21 > spring 23brand and product messaging for web, email, app, and social

youtubespring 21 & 22authoring annual impact report for digital and print, plus executive summary two-pager

sparkloft mediaspring 20 > winter 20social, web, print, and vsl

adidassummer 18 > spring 20writing for seo content, web, email, paid social, and app

alder & co.summer 15 > spring 24 (gig-based)branding, advertising, marketing, and content creation for clean-energy tech brands

umpqua bankspring 17 > summer 18concepting and writing brand and campaign messaging

press release cafefall 2018concepting & creation of brand name and identity

the north facewinter 2020concepting and writing for product launch campaign

columbia sportswear co.summer 15 > spring 17campaign messaging and product detail copy for columbia, sorel, and mountain hardwear

bob's red millspring 16 > spring 17podcast scripts, preroll ads, campaign landing page, new product pitch kits, and more

oregon convention centerwinter 15 > spring 16concepting and writing for b2b engagement campaign

verizon wirelessspring 2016campaign concepting and proof-of-concept creation

salt & strawsummer 15 > spring 16crafting flavor stories for print and digital

grovemade
spring 14 & spring 16
campaign concepting, web copy, blog content

bare sportswinter 15 > summer 16concepting and writing brand messaging, voice guidelines, and campaigns

arc'teryxsummer 2015concepting and writing for brand experience in flagship store at piccadilly circus, london

islands of brilliancefall 2015feature-length article on a non-profit org new to portland

cover oregonsummer 2015concepting and writing for 2016 open enrollment campaign

intel insidespring 15interview articles highlighting the talented people that make intel tick

cdk globalsummer 14 > winter 14concepting and writing b2b, b2c, and internal messaging for brand launch

intel small bizspring 2014writing headline and subhead combos for b2b campaign

sierra designssummer 2014writing point of purchase messaging for spring 15 apparel

let's connect. together we'll discover what great storytelling could do for you.

Page updated

Google Sites

Report abuse